The Future of Inclusive Luxury

To complement consumer voices, The AHA Report draws insights from leading experts in multicultural marketing, fashion, and identity — including industry veterans and scholars who shape how culture drives commerce.

These thought leaders reveal why brands must move beyond representation toward cultural intelligence — embedding inclusion into the very fabric of storytelling, product, and experience design.

Themes that emerged:

• The next wave of luxury will be defined by authenticity, not aspiration.

• Cultural consumers aren’t “niche”; they are tomorrow’s mainstream.

• Purpose and prestige must now coexist in brand value.

Interview Parameters

• Expert Interviews: with thought leaders spanning cultural branding, Hispanic marketing, luxury fashion, and multicultural strategy.

• Focus Areas: Cultural capital, inclusive brand storytelling, the evolving U.S. luxury landscape, and strategies for authentic engagement.

• Goal: To connect consumer realities with industry foresight — offering frameworks for brands seeking to evolve from representation to cultural intelligence.